Clearly envisioning the challenges that the market will bring in the future and shaping one’s company to address them in advance is the single most important responsibility of an executive. With the today’s executives and their special responsibilities in mind, the Institute of Professional Innovators has created a unique two-day Executive Workshop entitled "Strategic Innovation: The Definitive Solution for Achieving Sustainable Advantage And Growth".   The Executive Workshop Synopsis Just as Naval captains must know the location of a destination point to succeed in their journeys, the corporate captains must know today what the market will need and want in the future, so they can reliably navigate their organizations toward satisfying these requirements and thereby achieving success. Since no one has a crystal ball, the history of business shows that, with no exception, the market leaders eventually stop growing and yield their positions. Is there anything organizations can do to avoid this scenario and sustain growth and maintain their leadership? Is it fundamentally possible to reliably identify the future of market's needs and wants? The General Theory of Innovation (GTI), a unique and extremely powerful scientific theory that transforms the capricious art of innovation into a predictable and manageable step-by-step process, also provides a window into the future. It is indeed possible to precisely identify the upcoming challenges of the market; it is indeed possible to reliably forecast the future of products, services and industries. This is the knowledge offered to those who attend the two-day Executive Workshop “Strategic Innovation: The Definitive Solution for Achieving Sustainable Advantage And Growth” The Executive Workshop Objectives At the end of two days, the workshop attendees will be able to achieve the following objectives: Precisely identify the upcoming challenges the market will bring. Reliably identify the future of industries, products and services. Learn those tools and "how-to" techniques that have the capabilities for reliable identification of the future. Create winning / advantageous organizational strategies using this new knowledge of future trends. Who Should Attend the Executive Workshop? This unique two-day event will provide the most benefit to those people who are ultimately responsible for identifying the direction that an organization (both for-profit, not-for-profit, including governmental agencies) will follow in the future. Specifically, this seminar is designed for: Senior Executives in all areas of a business. All senior functional staff who impact the future performance of an organization as well as those staff members who provide their input to the process of strategic decision-making. The Executive Seminar / Workshops Agenda Introduction to the General Theory of Innovation (GTI) The evolutionary process and Value Natural Laws of the evolutionary process Forecasting of the future evolution of a system (product, process, service, industry, market) Identification of the upcoming market challenges related to an increase in Value through an increased functionality Identification of the upcoming market challenges related to elimination of factors that prevent Value from growing (without an increase in functionality) Creation of winning organizational strategies Definition of strategy The process of creating a winning strategy Winning Strategy Templates (standard solutions) Examples, group activities and exercises